Global Sustainable Enterprise Expert and Author Chris Marquis Explains B Corps


Global Sustainable Enterprise Expert and Author Chris Marquis

Most of us in society today are pretty fed-up with how a lot of businesses are operating. Is there a way for companies to be more socially responsible and not be so focused on shareholder profits? Dr. Christopher Marquis says there IS and it’s called a B Corp.

A professor at Cornell and the author of Better Business: How the B Corp Movement Is Remaking Capitalism, Dr. Marquis explains what a B Corp is and what it means to businesses and consumers.  What are the benefits and what are the motivations for a business to become socially responsible?

We learn which companies are already on board as B Corps, how it has affected their profits, what open hiring is, and what greenwashing is.

Click on the player below to hear the chat with Chris and Pam

About Chris Marquis

Chris Marquis is the Samuel C. Johnson Professor in Sustainable Global Enterprise and Professor of Management at the Cornell University Johnson College of Business. Prior to joining Cornell, he worked for 10 years at Harvard Business School and has held visiting positions at Harvard Kennedy School, Hong Kong University of Science and Technology, Peking University, Fudan University, and Shanghai Jiaotong University. Marquis received a PhD in sociology and business administration from the University of Michigan.

Marquis’ current teaching and research is broadly focused on the two areas of social innovation and change and doing business in China. Under these themes he has examined entrepreneurship in China, the triple-bottom line and building sustainable businesses globally, and business competition in emerging markets. These research projects build on Marquis’ earlier research on how business can have a positive impact on society and in particular how historical and geographical processes have shaped firms’ and entrepreneurs’ social and environmental strategies and activities. His latest book, Better Business: How the B Corp Movement Is Remaking Capitalism, focuses on the potential for stakeholder governance models to reform capitalism.

Marquis’s research has won a number of national and international awards, including the 2006 William H. Newman Award for best dissertation across the entire the Academy of Management, the 2006 Louis R. Pondy award for best dissertation in organizational theory from the Academy of Management, the 2003 James D. Thompson Award for best graduate student paper from the American Sociological Association, and the 2005 State Farm Doctoral Dissertation Award. He was a finalist for the 2010 and 2013 Aspen Institute Faculty Pioneer Award, a runner-up in the Academy of Management’s Best Published Paper in Organization and Management Theory in 2009, and a finalist in the 2004 INFORMS/Organization Science Dissertation Proposal Competition. In 2018 he was given the International Educator Award, from China’s State Administration of Foreign Expert Affairs.

Marquis has published in Academy of Management Journal, Academy of Management Review, Administrative Science Quarterly, American Sociological Review, Harvard Business Review, Organization Science, Stanford Social Innovation Review, and Strategic Management Journal, as well as a number of edited collections. From 2014-2020 he was an Associate Editor at Administrative Science Quarterly and he has served as an elected member of the Executive Committee of the Organization and Management Theory Division of the Academy of Management and of the International Association of Chinese Management Research (IACMR). Before his academic career, Marquis worked for six years in the financial services industry, most recently as vice president and technology manager for a business unit of J.P. Morgan Chase.

For more about Chris: Click here
For his book, Better BusinessClick here
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Delivering Success: Online (Ep 2)

Seth and I have been washing our hands and working from home, and we now bring you Episode 2 in the Delivering Success Series — to inspire businesses during these challenging times.

Is your business online-available? This 2min and 20 sec video talks about why it should be and how, and features our favorite fast food place – Taco Box! If you own a small business or home-based business – here’s something to ponder…

Delivering Success: Delivery (Ep 1)

Many business owners are biting their nails, wondering how long this social-distancing will last and what will happen next.

I’ve started a series called Delivering Success that gives snippets of things for businesses to consider as we all hunker down together. Just like the 140 Seconds videos, these will be 2 min 20 seconds as well, and are produced by Seth Stoltenow.

Just a little something to ponder. And give you some hope. Hard times give us a chance to reconsider things and use our creativity.

You know more than you think.

Life is Good Co-Founder Bert Jacobs on Optimism and Thriving


Feel good by realizing Life IS Good!
Hear what drives Co-founder Bert Jacobs
A
nd how the company thrives

You may not know the names Bert and John Jacobs but you’ve certainly seen their T-shirts everywhere. Co-founders of the Life is Good company, theirs is a story of amazing growth from selling shirts out of a van to a $100 million dollar enterprise – which coincidentally was the name of their van.

The basis of their business? Optimism! Here are entrepreneurs that not only don’t advertise because word-of-mouth recommendations keep the sales increasing, but Bert actually operates WITHOUT email. And find out what’s prompted them to donate 10% of their profits to children’s endeavors.

Click on the player below to hear the chat with Bert and Pam

About Bert:

In 1989, Bert and John Jacobs designed their first tee shirt. They knew nothing about the business.

For five years, the brothers hawked tee shirts in the streets of Boston and traveled the East Coast, selling door-to-door in college dormitories.

They collected some good stories, but were not very prosperous. They lived on peanut butter and jelly, slept in their van, and showered when they could.

Chicks were not impressed.

By the Fall of 1994, heading home from a long, less-than-fruitful road trip, Bert and John were desperately searching for answers to keep the dream alive. Little did they know, the only answer they needed was back in Boston, hanging up on their apartment wall – Jake.

Jake’s contagious grin, simple as it was, seemed to express everything the Jacobs brothers believed in.

One fateful September day, they printed up 48 Jake shirts for a local street fair in Cambridge, Massachusetts. They laid the shirts out on their rickety card table. By noontime, all 48 of those tees were gone. A star was born.

Soon Jake was introduced to local retailers, and his simple message of optimism was embraced like nothing the brothers had ever seen. As demand for product soared, Jake’s team grew, and the Little Brand That Could began to spread across America.

Today, the New England based brand stays close to its roots, with an emphasis on simplicity, humor and humility. Through Life is good Festivals, positive products, and a steady dose of ping pong, Jake’s crew does its best to keep the good vibes flowing.

For more about Life is Good: Click Here
For the Life is Good facebook page: Click Here
Follow Life is Good on Twitter : Click Here